About Us
This University is put on a 49 hectare campus at Robina on Queensland’s Gold Coast. Made in the practice of the world’s leading private universities, a series of grand sandstone faculty buildings line a landscaped promenade leading down to the quiet man-made lake. Lecture theatres, case study rooms and tutorial rooms are comfortably located in the University Centre building; several student restaurants, cafes and bars circle the lake; and on-campus accommodation is within easy walking distance of all university faculties. The study facilities here are world-class, incorporating high-tech lecture theatres, the latest broadband and wifi computer connections, and libraries that are ranked among Australia’s best. Complementing these academic parts of the face, you’ll find a comprehensive choice of recreational and social outlets that encourage interaction between students outside the schoolroom.Master of Marketing
ENTRY REQUIREMENTS
Admission to the Master of Marketing requires a quality undergraduate degree from a recognized institution and a minimum two years of work experience, preferably in a managerial role. Assessment for admission also will be based on references, the candidate's statement of objectives and, whenever possible, a personal interview.
PROGRAM DESCRIPTION
The Master of Marketing is a specialized program that prepares students for senior level positions in marketing management, services marketing, brand/product management, market research and marketing communication. This program has been designed to develop the knowledge base and skill set necessary to increase the lifetime value of an organization's customers. Course content will include seminars, practical applications, (done individually and in groups), and presentations by industry experts.
Professional Outcomes
Potential employers of marketing graduates are found in every industry sector including electronic commerce, consumer packaged goods, government and public services, fashion, electronic goods, entertainment, consulting, retail, financial and professional services, and healthcare. Also, many marketing graduates pursue career paths in firms that specialize in marketing, advertising and public relations.
Internships
Some students who desire additional or specialized practical experience, or who possess workplace experience in a field different from their studies, often choose to undertake an internship as part of their degree.
Enrolment
Most students undertake four subjects per semester* (equivalent to 40 credit points). Students may, however, enrol in fewer subjects and extend the degree over a longer period.
Bond's teaching methodology involves a combination of lectures, tutorials, seminars, examinations, projects, presentations, assignments, computer labs and industry projects.
To find out course fees, intake dates, entry requirements and more details about courses and the Institute please click on the Enquiry button and complete our form.