|
|
|
Graduate Certificate in Communication
Program summary Award abbreviation: GCComn Degree type: postgraduate coursework program Mode of study: on campus Duration: 1 semester minimum full-time, two years maximum part-time Total units: 48 Commence: Semester 1 or Semester 2 Program code: AR541 CRICOS code: 058562J
Program overview The Graduate Certificate in Communication offers students an opportunity to develop skills and conceptual understandings in contemporary communication. It will provide an attractive opportunity to gain a qualification that has relevance, currency and credibility. The Certificate will be attractive to professionals within the corporate and government sectors who wish to upgrade their qualifications and expertise within a short time frame. In many of these job markets the ability to write and communicate well is becoming increasingly important. Employers are looking for people with the ability to write and communicate in an effective, efficient and lucid fashion. The program does not just impart knowledge and skills pertinent to professional and business writing, but also ones pertinent to written communication more generally.
Admission requirements A student entering the Graduate Certificate program will normally be required to hold an undergraduate degree, or equivalent, from a recognised higher education institution. Entry by non-graduates who have extensive relevant industry experience may be considered on a case-by-case basis by the Dean, Faculty of Arts and Social Sciences.
Program objectives On completion of this program students should be able to:
- demonstrate proficiency in areas of professional writing
- identify and evaluate a particular audience, and develop the styles of written communication and modes of delivery accordingly
- identify the generic conventions of different forms of written communication
- analyse written and oral communications in order to identify and implement proper drafting, revising, and editing techniques.
- graduate and pursue further vocational studies and apply theoretically advanced approaches to communication studies
Program structure 1 required course:
- CMN510 Australian Media Industries: Introduction to Communication Studies
Plus select 1 course from:
- CMN515 Introduction to Creative Writing
- CMN524 Advertising Campaigns
- CMN535 News Writing: Print and Broadcast
- CMN550 Media Relations
Plus select 2 courses from: (provided prerequisite equivalency has been approved by the course coordinator)
- AUS585 Wonderworlds
- AUS591 Otherlands
- CMN511 Small Screen, Big Business: The Television Industry
- CMN512 Creative Event Management
- CMN513 Editing for the Communications Professional
- CMN514 Computer-Assisted Reporting
- CMN526 Advertising: Copy and Image
- CMN528 The Writer and the Law
- CMN529 Media and Promotion: Tourism and Hospitality
- CMN531 Communication Campaign Planning
- CMN537 Writing for the Web
- CMN538 Creative Writing D: Paperback Hero
- CMN540 Digital Photojournalism and Feature Writing
- CMN541 Production Workshop (Creative Writing 1)
- CMN542 Production Workshop (Journalism)
- CMN543 Production Workshop (Professional Communication)
- CMN546 Creative Writing for Children and Young Adults
- CMN547 Creative Writing for the Illustrated Book
- CMN548 Creative Advertising
- CMN549 Advanced News Reporting
- CMN551 International Communication
- CMN556 Research into Australian Journalism
- CMN560 Creative Writing B: Novel Ideas
- CMN566 Creativity and Literature: Chaucer to Romantics
- CMN567 Creativity and Literature: Victorians to Moderns
- CMN571 Production Workshop (Creative Writing 2)
- CMN573 Internship/Research Project (Professional Communication)
- ENP540 Interpretation: Environment, Heritage and Tourism
Requirements and notes 1. The Graduate Certificate in Communication is a 48 unit program. 2. The courses that constitute the Graduate Certificate in Communication will be existing undergraduate courses but will be assessed at a more advanced level than they are for undergraduate students. 3. The Graduate Certificate articulates into the Graduate Diploma and the Master of Communication. Students who undertake 48 units in the Graduate Certificate can apply those units to the Graduate Diploma. 4. Refer to the Academic Rules.
Back to University of the Sunshine Coast
To enrol and find out course fees, intake dates, entry requirements and more details about courses and the Institute please click on the Enquiry button and complete our form and one of our staff member will get back to you very soon.

|
|
|
|