Bachelor of Arts (Communication – Public Relations and Organisational Communication) / Bachelor of Business Studies

About the course

Diverse, fascinating and challenging careers are available to graduates of this course. Workshops, case studies and projects in the core subjects cover planning and management of communication strategies for a variety of organisations, crisis management, writing for organisations, communication audits, media relations and communication campaigns.

Where it will take you

Increasingly organisations are recognising that many of their largest problems are communication problems. Medium and large organisations employ communication staff, or contract public relations consultants. Nearly every senior executive job advertisement calls for high level communication skills.

Completion of this course and industry internships will help prepare you for initial positions, and with subsequent managerial roles, in:

• government and private organisations
• public relations or corporate affairs departments
• public relations consultancies
• non-profit organisations and community relations

Graduation requirements

To graduate, students must satisfactorily complete 256 points. At the end of the program, students graduate with two separate awards, the Bachelor of Arts (Communication Public Relations and Organisational Communication) and the Bachelor of Business Studies.

Back to Charles Sturt University

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